For those of us who are looking to make a mark with our travels on social media, gaining likes, followers, and buzz on these platforms can be a challenging task. With all kinds of accounts looking to do the same thing, how can you make your content stand out and draw people into your posts?
Hashtags are a fantastic tool that allow you to target your posts, reach a greater audience, and make inroads into the type of travel content that you share on social media. Let’s take a look at why and how you can tailor the hashtags you use.
These “tags” on photos, used by adding a word or phrase after the # sign, are a tool that you can use to your heart’s content, adding as many as you like to your posts which are relevant to your profile or the pictures you share.
If you’re a travel blogger, use relevant hashtags such as #travelblogger or #travelblog to make users who are interested in seeing posts from users like you drawn to your feed.
Also, if you are visiting a certain place or photographing a certain type of “scene,” using hashtags that are commonly used with pictures of this place or thing are another fantastic way to have other users discover your profile as they look for posts related to this hashtag.
Learn to use hashtags, and you will find your follower base and readership grow exponentially. It’s a great tool to be an expert in!